

🌸 Elevate your space with nature’s chicest whisper.
James & Co No.1 White is a 100ml reed diffuser featuring a fresh, layered fragrance of wild flowers, cotton flower, and lilac. Hand-poured in Dorset, it offers 8-10 weeks of continuous scent, housed in elegantly etched bottles with velvety grey reeds. Vegan, cruelty-free, and sustainably sourced, it’s a stylish, ethical choice for home fragrance lovers seeking lasting freshness and refined design.
















| ASIN | B07G7BJDLD |
| ASIN | B07G7BJDLD |
| Age Range Description | Adult |
| Best Sellers Rank | 146,146 in Home & Kitchen ( See Top 100 in Home & Kitchen ) 434 in Home Fragrance Accessories |
| Brand | James & Co Fragrance |
| Country of origin | United Kingdom |
| Country of origin | United Kingdom |
| Customer Reviews | 4.1 4.1 out of 5 stars (3,543) |
| Customer reviews | 4.1 4.1 out of 5 stars (3,543) |
| Date First Available | 15 Mar. 2021 |
| Format | Liquid |
| Is discontinued by manufacturer | No |
| Item model number | 5033770155019 |
| Manufacturer | S&N Home Products |
| Product Dimensions | 6 x 6 x 20 cm; 330 g |
| Units | 100.0 millilitre(s) |
| Volume | 100 Millilitres |
| Weight | 312 g |
L**R
Apricot oil diffuser.
Uhhhhh the smell is just heavenly 😍 but it seems to evaporate very quickly.
N**O
Pretty nice
Pretty nice strong scent (though I have quite a dog nose , so probably for normal people will be quite soft). Smells terrible if you try to smell it like a perfume, but it's not a perfume, not meant for that, so in the distance, the scent that leaves in the room is very nice, fresh and not clogging. It's not like luxury smell, but for the price it's quite nice. Had for a week and consumes very slow, so I guess good value for the money!
C**S
Hmm not 100% sure
I’m not 100% sure only because the scent is not that strong. I smell it every now and than when close to it or random woofs of it lol but it doesn’t actually smell out my entire bedroom. I have asked people whether they can smell it when they first enter my room and they say no. Gave it 3 stars because it’s lasted a little long Purchased 18th May and the photo attached is how much is left (date today 29/6/2021) and when you can smell it, it does actually smell lovely plus the bottle looks like a fancy expensive bottle and it’s heavy in weight. I wouldn't purchase again though to be honest
L**L
Smells a little strange
I know smells can be really subjective which is why I'm not giving this anything less than 3 stars. It doesn't smell horrible, I would much rather smell this than other things. BUT there's just this weird, earthy smell - almost like mould - that it gives off and I can't get over it. I still have it in my office though..
M**M
Lovely scent!
Lovely scent! Lasted over 3 months. Comments from friends about how nice the aroma is. Would definitely buy again if comes back into stock.
S**S
Smells amazing
Lovely bottle, smells amazing. Went away for a week and a friend of mine came over to cat sit and commented that our bathroom smells like a fancy hotel....can't get better than that! Will be ordering more for my other rooms. A fresh, clean smell and not too artificial vanilla
G**I
Updated Review
***UPDATED REVIEW BELOW *** I like to use a reed diffuser in my hall, it's quite a small area but I had been struggling to find any that I could smell at a lower price, until this one! Beautiful fresh scent, few weeks in just as fresh as when I received it, not even half way down, I will definitely be buying another when this finishes and highly recommend. ****UPDATED REVIEW**** I bought a second of this exact same diffuser and straight away I knew the scent wasn't the same, it was actually very unpleasant. I persevered for a few days but it didn't change or get any better. It was not the same. I contacted the business twice to inform them as I noticed others had said this too and I wanted to give them a chance to respond before I write a review. No reply from them. I would advise not to buy this as there's no way of knowing what one you will get and poor customer service. Such a shame as I loved it the first time but times are hard for everyone and noone can afford to buy something they can't use.
C**M
Great scent, lasting longer than I thought
This is the first diffuser that I've had to last 1.5 months and still barely halfway consumed! The scent is still as fresh now as when i opened it, though I have one word of warning: maybe don't use it in a small room, as it might prove a bit too much. But in a normal sized place like a bedroom or living room, it's an amazing scent, sweet but with tough undertones, a unique fragrance that in my opinion is worth the higher price. Gifted it to my partner for his studio and it was very appreciated - talking about somebody that usually hates reed diffusers!
S**A
È stato un regalo, chi lo ha ricevuto ha gradito. Per piccoli ambienti
M**T
Ça sent le paradis, mais l'odeur ne se diffuse pas assez. Je l'ai mis dans le garde-robe, c'est un petit endroit et ça ne sent pas malheureusement
M**E
Odeur très sympa , pas cher niveau tarif , super mignon ça passe parfaitement bien dans ma déco !
S**A
Sehr günstig und der Duft ist unschlagbar!
C**S
Riecht wenn man es öffnet nur alkoholisch. Verbreitet kaum seinen Duft.
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