Keratin Color Permanent Hair Color, 4.6 Intense Cocoa, 1 Application - Salon Inspired Permanent Hair Dye, for up to 80% Less Breakage vs Untreated Hair and up to 100% Gray Coverage

Previously went to the salon for my hair coloring, but decided to color on my own and go back to dark hair color. My original hair color is maybe a level 3-4 dark brown, chest length, and straight-ish. I purchased 3 boxes of the Intense Cocoa color and used 2 boxes to do an all-over color. Photo is a just colored and blow-dried hair. Color turned out a chocolately color, so definitely will need time to adjust to the dark hair, but I think its great for this fall, winter season. The dye covered my gray hairs which where scattered throughout my head with patches on the temples. I did dye my roots/grays first, so it sat for like an hour, as I tried to color the rest of my hair after and as fast as I could. Since I had bleached, light brown color on my hair length, the color came out a little lighter, which I think is totally fine since it adds some dimension. The thing I didnt enjoy was that the smell is super strong, so be sure to color in an area where there is a fan or open circulation. Also, color stained my laundry sink as well as my ears, and wrists. Fortunately nothing else stained since I covered the area where I dyed with towels or plastic. I also slathered thin layer of vaseline on my forehead, ears, neck prior, so perhaps it wasnt enough. Hope the color will hold up for awhile. Luckily, I got the 3rd box of color to keep on hand and will just use half to touch up roots when the time comes. And compared to the salon, my hair doesnt feel as soft despite using the provided serum, but I ain’t complaining. $20 bucks for full color refresh saved me $500+ so glad it turned out well!

This is the best box dye that I’ve ever used. Not only is the color picture accurate, but the dye and conditioner left my hair softer and silkier after using it. I used the colors 4.6 and 4.0 to get this beautiful deep chocolate color to my hair. My hair was at a level 9 blonde in the middle to ends and an 8 more near the roots with my roots grown out. I did not use any red filler before applying the brown dye because my hair already had a ginger tone left in it and the 4.6 was red based. I mixed the two dyes evenly in a bowl and applied it to my whole head and roots (except for my blonde skunk stripe). It turned out beautifully. I highly recommend this dye!!! Before and after in different lighting.

Great grey coverage Beautiful color

Good product,very easy to apply and no strong smell, the color is no same or similar like showing in the box though , my hair get pretty dark, maybe with days get rigth color , i used “intense chocolate” .

The color is so rich!