Clairol Professional Crème Permanente 20 Volume Hair Developers | For Coloring, Lightening & Lifting with Deep Conditioning Formula | Packaging May Vary

This has been my go to brand and color for years. It works very well for me and Clairol is a quality brand. The price is a bargain compared to our local hair supply stores, and I have it on subscription which is convenient and assures I have the product on hand when I need it.

Good 20 Volume Peroxide Reliable lifting power and easy to mix. Works well for coloring and lightening

Awesome product

This has been my go-to developer for many years, and I have used both the 20-and-30-Volume strengths in this line with fantastic results every time. The developer is thicker than most developers, which ensures less dripping while processing the hair color. The results are always the same, flawless gray coverage, and soft, shiny, smooth hair. A great value for the pricepoint.

Works great but smalls like Amonia.

This is THE ONLY developer I've ever used that did not burn my scalp when bleaching, i have an extremely sensitive scalp and was shocked! Works great, also great price. Buy it, you won't regret it!!

Not too stinky! Love that it’s cream consistency. Makes it much less messy to use

Good developer