Jason Kids Only, Toothpaste

We've tried loads of kids toothpaste but this is by far our favourite, especially as my son used to be allergic to strawberry. Much more preferable taste & consistency than the chalky 'spicy' types offered in most supermarkets. Shame it's not stocked by anywhere I do grocery shops or get organic food delivery. Always worth mentioning to parents who avoid fluoride & think their kids teeth will be ok if their diet is low sugar - need to make sure vitamin K2 (MK4 mk7) and D3 aren't deficient in pregnancy or diet (eat Brie, Gouda, and Edam & get plenty of early morn sun before suncream required).

Brilliant toothpaste with no fluoride. Thought that with no chemicals it wouldn’t clean as well but the kids teeth are whiter than before! Highly recommended

Tastes ok but quite runny

My children didn't like the taste. Very weird orange taste. Will not buy again.

Great alternative to minty toothpaste.

My 3 years old like it, been using this toothpaste for some time now. Will be buying again in future.

Not for kids only! I got this for my kids and decided to try it myself, and think I have found my new toothpaste. It leaves my mouth feeling clean for hours. Literally, hours later my mouth still feels so clean! I wouldn't say this is the 100% most natural option because of the foaming agents, but I like my mouth feeling super clean and I can spit those foaming agents out. I've tried the non-foaming toothpastes and my mouth doesn't feel as clean. I do like the rest of the ingredient list with ingredients like calcium carbonate (some natural toothpastes don't contain this), xylitol (anti-cavity without fluoride), calendula, aloe to name a few of the good things. I like the taste too. I like that it does not contain carrageenan like other JASON toothpastes have. This is the clear winner.

I have been looking for an orange flavored toothpaste without any mint flavor at all. Loved Burt's Bees orange kids toothpaste but it was recently discontinued & I was on the hunt for another one. This fits the bill. A natural orange flavor (not terribly sweet, mostly citrus flavor)with no mint flavoring at all. It's not quite as tasty as Burt's Bees was & has a slight baking soda flavor to it, but it's still good & I will be using it regularly.

I can't say I'm in love with the taste of this product, but it's not bad. It's a mild orange flavor that's got a little bit of a funky undertone but leaves little to no aftertaste once I rinse. I prefer the strawberry flavor,personally. I haven't been using it long enough to know whether or not it's actually preventing cavities, but my teeth are feeling pretty clean and I think that's really the bigger part of the battle. If you can get the plaque and bacteria off of your teeth, it probably doesn't matter what you clean them with--regular old soap would probably get the job done, but this tastes much better than that and does have xylitol in it, which is supposed to help prevent cavities. Give it a try if you're curious.

I use other JASON products (shampoo, etc) and am happy with them. Purchased this based partly on JASON's code which includes "1. Select safe, gentle and effective ingredients", yet when I received the product, there were numerous causes for concern. The ingredients list includes glycerine as it's main ingredient. Glycerine is a very broad term to describe hundreds of varieties of triglyceride-stem compounds. There are several types of glycerine - some safe and some not. Which type is this - plant derived glycerol, or maybe a cheaper animal-based, or even synthetic glycol? Second, the toothpaste contains caprylic/capric triglycerides. Why? While not harmful for external use (it is a skin softening agent derived from coconut often used in lotions) there is no evidence that it is either safe nor useful in dental/internal applications. Third, the second to last ingredient is "alcohol"! Why would you add alcohol to a kids' toothpaste? Finally, and most concerning is that this is absolutely the first toothpaste I've ever seen that includes a poison control warning "Keep out of the reach of children under 6 years of age. If you accidentally swallow more than used for brushing, seek professional assistance or contact poison control center immediately." and instructions that you should consult a dentist or physician for children under 2. Even Crest doesn't contain these warnings, and I know full well that that commercial chemically-based toothpaste shouldn't be swallowed. That leads me to believe that perhaps this toothpaste is even more dangerous. When I purchase a supposedly safe and natural product for my children, I fully expect that it does not contain the potential to harm them. This tube went right in the garbage and I will not be purchasing it unless JASON can convince me that this product is completely safe for my kids and all ingredients are absolutely necessary.

My Autistic son is 6 and It is so hard to find a toothpaste that will not gag him. This toothpaste smells and taste like a cleaning product. I understand it is a natural orange flavor but it didn't work for my son unfortunately. Giving 3 stars because its a natural product but taking away stars for the unpleasant taste.