

💥 Root touch-up redefined: flawless, fuss-free, and totally swim-proof!
COLOR WOW Root Cover Up in Light Brown is an award-winning, temporary root touch-up powder designed to instantly conceal greys and thin spots with a natural, multi-dimensional finish. Its water and sweat-resistant formula lasts until shampooed out, making it perfect for busy professionals who want fuller-looking hair without the commitment of dyes or waxes. Lightweight and versatile, it also doubles as a brow filler, ensuring you stay polished and confident between salon visits.







| ASIN | B00MQ4SUUU |
| ASIN | B00MQ4SUUU |
| Benefits | This root cover up powder instantly conceals greys and fills in roots with a natural, blendable finish that stays put until shampooed. |
| Best Sellers Rank | 4,293 in Beauty ( See Top 100 in Beauty ) 11 in Hair Mascaras |
| Brand Name | COLOR WOW |
| Colour | Light Brown |
| Container Type | Box |
| Country Of Origin | China |
| Country of origin | China |
| Customer Reviews | 4.4 4.4 out of 5 stars (3,345) |
| Customer reviews | 4.4 4.4 out of 5 stars (3,345) |
| Date First Available | 17 Oct. 2013 |
| Global Trade Identification Number | 05060150185427 |
| Hair Color Permanence | Temporary |
| Hair Type | coloured |
| Is discontinued by manufacturer | No |
| Item Form | Powder |
| Item Weight | 2.1 Grams |
| Item model number | CW542 |
| Language | Italian |
| Manufacturer | COLOR WOW |
| Manufacturer | COLOR WOW |
| Material Features | Natural |
| Material Type Free | Paraben Free |
| Number of Items | 1 |
| Product Dimensions | 12.45 x 5.4 x 1.4 cm; 2.1 g |
| UPC | 059165558567 |
| Unit Count | 2.1 gram |
H**E
Best product for grey cover between dyeing! Simply Amazing!
This is amazing. The best product I've tried as a cover for my grey between dyeing. I can now double the amount of times between dyes. I thought it was expensive but you only need a teeny bit on the brush so it will last for so so long. I will use this forever now!
M**N
Worth it
May be pricey but works really well Easy to apply Does not leave hair sticky Lasts in between washes You use very little so I forsee it lasting a while
D**E
It works
Just received this, seems to work well, looks natural and is easy to apply but I'm shocked at the tiny amount you get for almost £30. It's a small thin block 1.5X5cm and I can't see how it's supposed to last 6-12 months, but will wait and see.
T**H
Excellent coverage - just don’t assume it’s a substitute for dying your hair
Very good and lasting coverage, it stays on until the next time you wash your hair. It doesn’t stain my pillows but of course stains my fingers if I rub the covered area. People need to bear in mind this is NOT a substitute for dying your hair - it’s for roots only, and of course has a matt, powdery finish because it ultimately IS a compact powder. Which makes sense as it’s for the roots, try putting on a hair mascara or something similar and the roots will look greasy and sticky! Lastly, it may seem expensive but one item lasts me about one and a half years, so it really doesn’t break the bank.
D**Y
Simple to apply
Easy to apply and looks good
J**L
Fab
Really works well
S**N
Pleasantly surprised
My hairdresser recommended this product to me as she was going on holiday around about the time my roots would need touching up. I have to say I was a little dubious at first, but was pleasantly surprised. It is actually really good, and really helps disguise the grey as long as there isn't a lot of it! I had a couple of weeks to kill before my hairdresser was back and by the time I had my next appointment my roots were in a pretty miserable state and I think it would've taken me a whole morning to cover them all with this cover up! But for a quick fix it's a great product to have on hand.
B**S
Lasts long time
Very good coverage indetectable
Trustpilot
2 weeks ago
2 months ago