Exploring Strategy: Text & Cases

The book was just right for a forty something year old beginner like me, who is trying to get a bachelors. Just enough detail and simple language to make the principles easy to understand. They are good teachers.

great textbook

Solid comprehensive text

Great book

I found this book to be massive help in studying business policy in my third year of university. (Also known as business strategy) It has a through view of both corporate and business strategy and how the two differ, it is accompanied with a wide range of relevant case studies, which come with questions which enhance the practical application features that the book offers, which I personally think is so much better than just reading text, as you can see real life examples and test your knowledge. It is well written, simple but not patronising. The text formatting is great too because it makes it easy to read, it contains a wide range of images, text, bullet point, tables etc which personally makes me find it more enjoyable to read. Although it is pricey, I would definitely say its worth it. The content covers a lot and the book is relatively big so you do feel like you are getting your moneys worth. I think any book which pushes you to apply the knowledge within to a practical environment is good, and this does just that.

Sehr gute Theorie und Fallstudien, mit sehr klaren und guten Grafiken und Bildern ergänzt. Nutze ich als Hauptquelle für meine Semestervorlesungen und Workshops in der International School of Management.

Il suffit d'acheter le livre et de le lire. L'édition est de qualité, et les auteurs sont vraiment intéressant !

very good for international management students who want to have some more examples than those given at university. I am very satisfied