---
product_id: 8306000
title: "Focus: The Future of Your Company Depends on It"
brand: "al ries"
price: "115 zł"
currency: PLN
in_stock: true
reviews_count: 13
url: https://www.desertcart.pl/products/8306000-focus-the-future-of-your-company-depends-on-it
store_origin: PL
region: Poland
---

# Focus: The Future of Your Company Depends on It

**Brand:** al ries
**Price:** 115 zł
**Availability:** ✅ In Stock

## Quick Answers

- **What is this?** Focus: The Future of Your Company Depends on It by al ries
- **How much does it cost?** 115 zł with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.pl](https://www.desertcart.pl/products/8306000-focus-the-future-of-your-company-depends-on-it)

## Best For

- al ries enthusiasts

## Why This Product

- Trusted al ries brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Description

Focus: The Future of Your Company Depends on It

## Images

![Focus: The Future of Your Company Depends on It - Image 1](https://m.media-amazon.com/images/I/610qNl0JpqL.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ 5.0 out of 5 stars







  
  
    Unbelievable
  

*by E***C on Reviewed in the United States on March 3, 2020*

This book talks about the power of focusing your business only on a single industry, single Niche market, Single group of products or even a single product. The value of focus buys branding real-estate in the mind your consumer, you may make less money than by being a diverse business, but your profit margin will be so much better and your business value will be head and shoulders above the competition. The book gives example after example of what THE VALUE OF Focus brings to your business. This book was written over 20 years ago and it is still relevant today.

### ⭐⭐⭐⭐⭐ 5.0 out of 5 stars







  
  
    A good reminder for those of us in business
  

*by L***G on Reviewed in the United States on June 9, 2008*

This is an excellent book.  It is a good reminder for those of us especially in smaller businesses to not try to be all things to all people.I found as I am sure some of you will that I was already doing some of the things right.  It does however reinforce the specialization factor that we can eaily forget about.This book made me go back and reassess the things we do.  We actually eliminated a couple of types of work we did based on this books suggestions.Some of the examples noted are out of date and the book should be updated to reflect that.

### ⭐⭐⭐⭐ 4.0 out of 5 stars







  
  
    Very focused book
  

*by C***M on Reviewed in the United States on February 10, 2014*

The book goes on and on about the same idea: Focus your brand! The author presents very interesting examples. This book should be read by marketers and general strategists.

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---

*Product available on Desertcart Poland*
*Store origin: PL*
*Last updated: 2026-01-23*