---
product_id: 449753716
title: "Using Behavioral Science in Marketing: Drive Customer Action and Loyalty by Prompting Instinctive Responses"
price: "276 zł"
currency: PLN
in_stock: true
reviews_count: 11
url: https://www.desertcart.pl/products/449753716-using-behavioral-science-in-marketing-drive-customer-action-and-loyalty
store_origin: PL
region: Poland
---

# 4.8/5 star rating from 172 reviews 290 pages of actionable insights Perfect binding for durability Using Behavioral Science in Marketing: Drive Customer Action and Loyalty by Prompting Instinctive Responses

**Price:** 276 zł
**Availability:** ✅ In Stock

## Summary

> 📈 Drive loyalty and sales by tapping into the science of instinct!

## Quick Answers

- **What is this?** Using Behavioral Science in Marketing: Drive Customer Action and Loyalty by Prompting Instinctive Responses
- **How much does it cost?** 276 zł with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.pl](https://www.desertcart.pl/products/449753716-using-behavioral-science-in-marketing-drive-customer-action-and-loyalty)

## Best For

- Customers looking for quality international products

## Why This Product

- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Career-Long Relevance:** Essential knowledge for marketers at any stage
- • **Highly Rated & Trusted:** 4.8-star average from hundreds of expert reviews
- • **Real-World Application:** Packed with immediately usable marketing strategies
- • **Top-Ranked Marketing Read:** Ranked #69 in E-Commerce Web Marketing books
- • **Master Behavioral Triggers:** Unlock instinctive customer actions with proven science

## Overview

Using Behavioral Science in Marketing is a 290-page expertly bound book by Nancy Harhut that delivers cutting-edge, scientifically-backed strategies to prompt instinctive customer responses. With a stellar 4.8-star rating from 172 reviews and top rankings in e-commerce marketing categories, this book is a must-have for marketing professionals eager to elevate their campaigns and drive measurable customer action and loyalty.

## Description

Buy Using Behavioral Science in Marketing: Drive Customer Action and Loyalty by Prompting Instinctive Responses 1 by Harhut, Nancy (ISBN: 9781398606487) from desertcart's Book Store. Everyday low prices and free delivery on eligible orders.

Review: An excellent book for marketing professionals - An amazing book for any marketing professional at any stage of their career! I’ve been working in marketing for over 20years and I love this book. It is full of real world information that you can apply across the marketing of any product or service!
Review: Very insightful and well written book - My only regret is not buying this sooner! It brings together two areas of interest for me, marketing and the psychology of human behaviour. It’s easy to digest but not too simplistic that I think “well I already know this”. My business isn’t actually marketing but this is key info for most people in the professional world and will benefit a wide audience

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Best Sellers Rank | 185,436 in Books ( See Top 100 in Books ) 88 in E-Commerce Web Marketing 90 in E-Commerce (Books) 1,061 in Business Development & Entrepreneurship (Books) |
| Customer reviews | 4.7 4.7 out of 5 stars (174) |
| Dimensions  | 15.6 x 1.5 x 23.5 cm |
| Edition  | 1st |
| ISBN-10  | 1398606480 |
| ISBN-13  | 978-1398606487 |
| Item weight  | 590 g |
| Language  | English |
| Print length  | 288 pages |
| Publication date  | 3 Aug. 2022 |
| Publisher  | Kogan Page |

## Images

![Using Behavioral Science in Marketing: Drive Customer Action and Loyalty by Prompting Instinctive Responses - Image 1](https://m.media-amazon.com/images/I/71IzvkmOGWL.jpg)
![Using Behavioral Science in Marketing: Drive Customer Action and Loyalty by Prompting Instinctive Responses - Image 2](https://m.media-amazon.com/images/I/91MMhP5p7ML.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ An excellent book for marketing professionals
*by F***7 on 20 July 2025*

An amazing book for any marketing professional at any stage of their career! I’ve been working in marketing for over 20years and I love this book. It is full of real world information that you can apply across the marketing of any product or service!

### ⭐⭐⭐⭐⭐ Very insightful and well written book
*by A***H on 18 March 2024*

My only regret is not buying this sooner! It brings together two areas of interest for me, marketing and the psychology of human behaviour. It’s easy to digest but not too simplistic that I think “well I already know this”. My business isn’t actually marketing but this is key info for most people in the professional world and will benefit a wide audience

### ⭐⭐⭐⭐⭐ My highlighter pen has run out
*by P***L on 25 June 2024*

A wonderfully informative book packed full of usable information from someone who knows what she is writing about. I’m only half way through, but am busy highlighting new information that I use in my marketing straight away. An absolute must for anyone in business.

## Frequently Bought Together

- Using Behavioral Science in Marketing: Drive Customer Action and Loyalty by Prompting Instinctive Responses
- 1-Page Marketing Plan
- Building a StoryBrand: Clarify Your Message So Customers Will Listen

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*Product available on Desertcart Poland*
*Store origin: PL*
*Last updated: 2026-04-23*