---
product_id: 18381148
title: "The Entrepreneurial Mindset: Strategies for Continuously Creating Opportunity in an Age of Uncertainty"
brand: "rita gunther mcgrath"
price: "235 zł"
currency: PLN
in_stock: true
reviews_count: 9
url: https://www.desertcart.pl/products/18381148-the-entrepreneurial-mindset-strategies-for-continuously-creating-opportunity-in-age
store_origin: PL
region: Poland
---

# The Entrepreneurial Mindset: Strategies for Continuously Creating Opportunity in an Age of Uncertainty

**Brand:** rita gunther mcgrath
**Price:** 235 zł
**Availability:** ✅ In Stock

## Quick Answers

- **What is this?** The Entrepreneurial Mindset: Strategies for Continuously Creating Opportunity in an Age of Uncertainty by rita gunther mcgrath
- **How much does it cost?** 235 zł with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.pl](https://www.desertcart.pl/products/18381148-the-entrepreneurial-mindset-strategies-for-continuously-creating-opportunity-in-age)

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## Customer Reviews

### ⭐⭐⭐⭐ 







  
  
    A Useful Text
  

*by J***A on Reviewed in the United States on October 9, 2017*

Traditionally, one would assume that a book titled The Entrepreneurial Mindset is reserved specifically and strictly for entrepreneurs; however, this text expands what would normally be referred to as a career choice to a way of thinking, working and managing. Unlike many business or business strategy books, this one offers a useful and actionable list of methods anyone can use to become a habitual entrepreneur, providing a new and efficient way to look at issues, ranging from those applying to enterprise to small business. The Entrepreneurial Mindset forces its readers to seek and track new opportunity, show discipline and focus, only pursue the best ideas, value idea execution and fully, effectively utilize their network.Among the many action plans present in this text, the most valuable and applicable across the board is that of monitoring your own behavior as an entrepreneurial leader by using climate-setting practices and orchestrating practices. “Your behavior as an entrepreneurial leader impacts the search of opportunity in your own organization.” As a manager, to create an environment in which everyone is looking for new opportunity, one must also be practicing this themselves by dedicating a large amount of their own time to creation of new business models while also crafting the way their team maps out new opportunities. The practices of climate-setting and orchestrating, are essentially strategy-specific ways of rolling up one’s sleeves and being an example of the work that is expected. This segment truly shows the importance of doing so.Another standout action plan from The Entrepreneurial Mindset is that of quizzing, as leaders must learn to never stop asking questions and challenging barriers. To better understand the consumer, this text advises to ask the questions of who, what, what else, when, where and how. This portrays the idea that creators can never know enough about the consumer, as more information will only make the product more successful. It goes further to usefully outline effective practices on creating a bountiful list of high-potential opportunities, resegmenting the current product market, finding new ways to differentiate the business from competitors, facilitating team breakthroughs and much more.While the many ideas, best practices and action plans discussed in The Entrepreneurial Mindset do transcend time, industry and field, the authors should consider creating a second edition of this text to maintain relevancy. The case studies featured, including problems faced by Enron and Amazon are interesting; however, they aren’t current. This fallback leaves them irrelevant and not relatable to current business students or young people entering the world of business and strategy. In this proposed new edition, it would be useful to include cases on current business issues depicting companies like Amazon, Apple, Snapchat and other new, cutting edge companies. Including relevant issues and new technologies while also cutting down the length of this book, to make its points faster and more clearly, could make it fresh and relevant to those seeking advice today.To conclude, while the advice in this book is most obviously relevant to those in new product development and project management, if one looks deeper, these best practices can be utilized across the board to create a challenging and effective work environment. More than ever, those in business are experiencing an ever-changing marketplace full of possibilities, which can cause apprehension. This book encourages its readers to both see these challenges and to dive right in to face them head on. Armed with the strategies, action plans and best practices outlined in The Entrepreneurial Mindset, the landscape of business strategy becomes a little less daunting. This book comes highly recommended.

### ⭐⭐⭐⭐ 







  
  
    A Must Read for the New Entrepreneur
  

*by E***N on Reviewed in the United States on August 16, 2014*

This book has 5 star potential, but needs an update to achieve it.  Written nearly 15 years ago, the book takes the reader step by step through a framing process for developing a masterful entrepreneurial strategy - from idea generation, assessment, prioritization, resourcing and analysis.  Filled with actionable steps at the end of each well written chapter, the book's biggest downfall is that it lacks a more actionable framework of tools - but the questions are all there to be asked.  The need for a bit more modern set of approaches in light of Enron ( a cited positive example), the mortgage crisis and technological advances would bring this almost five star read right back up there.  Regardless of that nit, this is a great book for the budding entrepreneur to dig into and use as a framework for business plan and strategy development.

### ⭐⭐⭐⭐⭐ 







  
  
    A Primer on Entrepreneurial Thinking & How to Put It Into Action
  

*by D***Y on Reviewed in the United States on January 30, 2014*

I would rank this alongside of Peter Drucker's classic "Innovation & Entrepreneurship (published 1985 but sill relevant). This book "The Entrepreneurial Mindset" is a blueprint for building entrepreneurial organizations (if anyone should care about such things any longer as I do). But it's not about buzz words or creating novelty for the sake of novelty (where does Apple go from here now that everyone has an iMac/iPad/iPhone?). 13 chapters sequentially covering the what & why of the need in organization's today, through framing the challenge and so on through to the most important job of leadership and when strategy is discovery. Also included are pertinent questions, comprehensive notes, and a detailed bibliography citing sources. What are you waiting for?

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*Product available on Desertcart Poland*
*Store origin: PL*
*Last updated: 2026-02-05*