---
product_id: 17078138
title: "Graphic Design: The New Basics"
price: "136 zł"
currency: PLN
in_stock: true
reviews_count: 13
url: https://www.desertcart.pl/products/17078138-graphic-design-the-new-basics
store_origin: PL
region: Poland
---

# Full-color illustrations 288 pages Practical exercises Graphic Design: The New Basics

**Price:** 136 zł
**Availability:** ✅ In Stock

## Summary

> 🎨 Design Your Future: Elevate your skills with the ultimate graphic design guide!

## Quick Answers

- **What is this?** Graphic Design: The New Basics
- **How much does it cost?** 136 zł with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.pl](https://www.desertcart.pl/products/17078138-graphic-design-the-new-basics)

## Best For

- Customers looking for quality international products

## Why This Product

- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Expert Insights:** Gain knowledge from industry professionals and elevate your design skills.
- • **Hands-On Practice:** Engage with practical exercises that solidify your understanding of design principles.
- • **Timeless Reference:** A must-have resource for both budding designers and seasoned pros.
- • **Master the Fundamentals:** Unlock the secrets of graphic design with this essential guide.
- • **Visual Learning Experience:** Immerse yourself in vibrant, full-color illustrations that inspire creativity.

## Overview

Graphic Design: The New Basics is a comprehensive paperback that spans 288 pages, filled with full-color illustrations and practical exercises designed to teach the core principles of graphic design. Perfect for both beginners and experienced designers, this book serves as a timeless reference for mastering the art of visual communication.

## Description

"A longstanding excellent primer, in an equally excellent updated edition."— Print Ellen Lupton and Jennifer Cole Phillips's celebrated introduction to graphic design, available in a revised and updated edition. Graphic Design: The New Basics (Second Edition, Revised and Expanded) explains the key concepts of visual language that inform any work of design. A foundational graphic design book for students, Lupton and Phillips explore the formal elements of design through visual demonstrations and concise commentary. From logos to letterhead to complex website design, this is a graphic design book for everyone, no matter your design project or focus. Topics include: • Color • Texture • Rhythm and balance • Hierarchy • Layers • Grids • And much more! The new revised edition features new chapters on: • Visualizing data • Typography • Modes of representation • Gestalt principles Sixteen new pages of student and professional work covering such topics as working with grids and designing with color make this a course adoption favorite in any graphic design program and graphic design school. Graphic Design: The New Basics is an invaluable introduction to the field of graphic design for beginners from two accomplished designers and design educators.

Review: This book will change the way you view graphic design. Perfect piece for almost anyone. - This book is a perfect foundation for a person looking to get into graphic design. It provides visual and written feedback in a perfect synthesis, although there is minor things I wish it did better. GOOD: It touches on essential graphic design principles. Whether you're a marketer or a undercover artist, this book provides a basic understanding of the graphic design field. It touches on typography, heiararchy, colors, layers and more! The introduction is engaging and sets the tone of the rest of the book, and the literature is well versed and informative without having to worry about not knowing graphic design lingo. GREAT: It provides wonderful examples that will inspire your inner artist. I like to pick up this book and look for inspiration. The art covers everything from user interface design (UI) to print design. While you may not know what your style is as a graphic design artist, this book will shed light on styles that may interest you. IMPROVEMENTS: It could go more in depth in certain areas. This book was a pleasure to read, but it was almost as if the section ended right when I wanted to dive into a topic more. That is the problem with having a book that covers the basics; It will occasionally fail to provide detailed information in certain areas. Suggesting it as an improvement does my opinion more justice rather than saying it's a downfall. This book has the basics covered. Conclusion: I don't know how many graphic design books I've been through that had horrible graphic design in them, but this book was a beautiful blend of information and visual examples. Maybe you're not an artist or maybe you are, this book will help you interpret the art you see in a world where graphic design is ubiquitous.
Review: Excellent intro book with examples! - Excellent intro book to graphic design. Covers key elements and principles of graphic design. Author uses real world, professional examples as well as unique work by their master’s students. Chapters are short and to the point. Most take 20 min to read… the images and examples are excellently curated by the author. Makes a great reference book for vocabulary and examples for teachers, professionals, and students.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Best Sellers Rank | #42,858 in Books ( See Top 100 in Books ) #60 in Graphic Design Techniques #133 in Design & Decorative Arts #1,473 in Education & Teaching (Books) |
| Customer Reviews | 4.6 out of 5 stars 939 Reviews |

## Images

![Graphic Design: The New Basics - Image 1](https://m.media-amazon.com/images/I/71D97M+c59L.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ This book will change the way you view graphic design. Perfect piece for almost anyone.
*by E***S on February 16, 2016*

This book is a perfect foundation for a person looking to get into graphic design. It provides visual and written feedback in a perfect synthesis, although there is minor things I wish it did better. GOOD: It touches on essential graphic design principles. Whether you're a marketer or a undercover artist, this book provides a basic understanding of the graphic design field. It touches on typography, heiararchy, colors, layers and more! The introduction is engaging and sets the tone of the rest of the book, and the literature is well versed and informative without having to worry about not knowing graphic design lingo. GREAT: It provides wonderful examples that will inspire your inner artist. I like to pick up this book and look for inspiration. The art covers everything from user interface design (UI) to print design. While you may not know what your style is as a graphic design artist, this book will shed light on styles that may interest you. IMPROVEMENTS: It could go more in depth in certain areas. This book was a pleasure to read, but it was almost as if the section ended right when I wanted to dive into a topic more. That is the problem with having a book that covers the basics; It will occasionally fail to provide detailed information in certain areas. Suggesting it as an improvement does my opinion more justice rather than saying it's a downfall. This book has the basics covered. Conclusion: I don't know how many graphic design books I've been through that had horrible graphic design in them, but this book was a beautiful blend of information and visual examples. Maybe you're not an artist or maybe you are, this book will help you interpret the art you see in a world where graphic design is ubiquitous.

### ⭐⭐⭐⭐⭐ Excellent intro book with examples!
*by V***K on April 16, 2022*

Excellent intro book to graphic design. Covers key elements and principles of graphic design. Author uses real world, professional examples as well as unique work by their master’s students. Chapters are short and to the point. Most take 20 min to read… the images and examples are excellently curated by the author. Makes a great reference book for vocabulary and examples for teachers, professionals, and students.

### ⭐⭐⭐⭐⭐ Best intro book ever.
*by C***Y on November 2, 2019*

This book is wonderful. I use it as a guide to teach my students the foundations of design. There are many wonderful projects and visual inspirations included. It is a great balance of text an image and makes for light reading that is impactful and to the point, and provides a range of projects, concepts, and visuals related to each topic. An absolute must for the bookshelf of a young designer and just as wonderful as refreshing inspiration for a seasoned vet!

## Frequently Bought Together

- Graphic Design: The New Basics
- Thinking with Type: A Critical Guide for Designers, Writers, Editors, and Students (3rd Edition, Revised and Expanded)
- Design Is Storytelling

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*Product available on Desertcart Poland*
*Store origin: PL*
*Last updated: 2026-05-23*